The AdScaleLab blog

Field notes on paid media.

Pinterest 18 Percent Revenue Growth Rate Year Over Year - 2026
Pinterest Social Media

Pinterest 18 Percent Revenue Growth Rate Year Over Year - 2026

Pinterest grew 18% in Q2 2026 but guided slower as ad competition rises. What it means for advertisers using Pinterest agency accounts.

Aug 8, 2026 Read more →
Taboola Returned to Profit in Q2 2026, So Why Did the Stock Drop 18%?
Native Ads Taboola

Taboola Returned to Profit in Q2 2026, So Why Did the Stock Drop 18%?

Taboola returned to profit in Q2 2026 with $476.8M revenue, yet the stock fell 18%. Here is what it means for advertisers using Taboola agency accounts.

Aug 8, 2026 Read more →
Added New Feature: URL Approval Button For Ad Account Opening
Agency Account Announcements Google Ads MediaGo Meta Ads Outbrain Pinterest Snapchat, Taboola TikTok

Added New Feature: URL Approval Button For Ad Account Opening

A short guide for AdScaleLab clients. You can now send us the pages you plan to run and get them checked before you spend a rupee or a dollar on traffic. Here is what the tool does, why it helps, and

Aug 8, 2026 Read more →
MediaGo vs Taboola: Which Native Network Should You Start On?
Media Buying MediaGo Native Ads Taboola

MediaGo vs Taboola: Which Native Network Should You Start On?

These two get lumped together as "native networks," but MediaGo vs Taboola are not the same kind of bet. One is the premium incumbent, the other the cheaper challenger. Which is right depends less on

Aug 3, 2026 Read more →
Taboola Creative: Headlines & Thumbnails That Click
Guides Media Buying Native Ads Taboola

Taboola Creative: Headlines & Thumbnails That Click

Your Taboola Creative can be perfect and your landing page can be excellent, but on Taboola nobody sees any of it until the thumbnail and headline earn the click. This is where native campaigns are wo

Aug 1, 2026 Read more →
Why Taboola Rejects Landing Pages: What We See Approving Accounts
Guides Media Buying Native Ads Taboola

Why Taboola Rejects Landing Pages: What We See Approving Accounts

Most Taboola rejections come down to the same handful of issues, and almost all of them are fixable before you ever submit. Here is what we actually see, from the account side, so you can get approved

Jul 26, 2026 Read more →
Pinterest Ads vs Meta Ads: Which One to Select?
Guides Media Buying Meta Ads Pinterest

Pinterest Ads vs Meta Ads: Which One to Select?

Most people compare these two on the wrong things. The real difference of pinterest ads vs meta ads is not price or reach, it is what the person was doing right before they saw your ad. That one thing

Jul 21, 2026 Read more →
Pinterest Ads Agency Account: How to Get, SetUp, and Run
Agency Account Guides Pinterest Social Media

Pinterest Ads Agency Account: How to Get, SetUp, and Run

Pinterest is the channel most media buyers skip, and that is exactly why it still has room in it. Here is what a Pinterest Ads agency account actually is, how to get one, and what to do with it once y

Jul 18, 2026 Read more →
Taboola Agency Accounts and the New AI Ad Inventory
Agency Account Media Buying Native Ads Taboola

Taboola Agency Accounts and the New AI Ad Inventory

Taboola is now placing ads inside AI answers, and they convert better than anything else it runs. Here is what that means, and why a Taboola agency account is worth more than it was last month.

Jul 14, 2026 Read more →
How to Prompt AI Video for Ads: What Actually Works
Creative & AI

How to Prompt AI Video for Ads: What Actually Works

Making AI video for ads is a prompting problem, not a tool problem. Here are the character limits, the prompt structure, and the fixes that stop your output looking fake.

Jul 13, 2026 Read more →
Why Your Meta Ad Account Really Gets Disabled, And What Actually Brings It Back
Meta Ads

Why Your Meta Ad Account Really Gets Disabled, And What Actually Brings It Back

Most disabled Meta ad accounts have nothing to do with your ads. Here are the operational mistakes that actually kill accounts, and the appeal habits that recover them.

Jul 12, 2026 Read more →
MediaGo Ad Account: What It Is, How to Get One, and How to Actually Make It Work
MediaGo

MediaGo Ad Account: What It Is, How to Get One, and How to Actually Make It Work

MediaGo is one of the better native platforms most advertisers have never touched. The hard part is not running it, it is getting in. Here is what a MediaGo ad account actually is, what the platform w

Jul 12, 2026 Read more →

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